American Ballet Theatre wanted a cropped photograph printed on a black t-shirt. Our first challenge in the art department was to make the image look good on the non-rectangular shirt shape. If we reproduced the complete photo, we worried that we would create a harsh corner and we wanted to soften this. We rotated the photo, placed the logo to compliment, and proposed the fitted dark garment to complete a positive impression.
Finally, we used a simulated process separation and printing method to best serve this image on the dark garment background. We selected a fitted women's garment to complement the design.